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Chanel's iconic tweeds and jewelry are made by small-batch craftsmen and artisans all over France. Here's how they support those artists.
Paraffection S.A. is a subsidiary of Chanel, established in 1985 to preserve and promote the heritage, craft and manufacturing skills of fashion artisan workshops. The specialist workshops continue to be independent and are therefore free to supply and collaborate with other houses. Dominique Barbiery was appointed Director of Paraffection in 2009. In 1985 Chanel acquired the costume jewellery and button maker Desrues, and later the atelier.
With a mix of long-held affection and hard-nosed business rationale, Chanel is securing the future of savoir-faire craftsmanship by .
Chanel's iconic tweeds and jewelry are made by small-batch craftsmen and artisans all over France. Here's how they support those artists.Paraffection S.A. is a subsidiary of Chanel, established in 1985 to preserve and promote the heritage, craft and manufacturing skills of fashion artisan workshops. The specialist workshops continue to be independent and are therefore free to supply and collaborate with other houses. With a mix of long-held affection and hard-nosed business rationale, Chanel is securing the future of savoir-faire craftsmanship by acquiring and bolstering traditional maisons, held in a subsidiary named Paraffection. Chanel gathered them under an umbrella company called Paraffection (meaning something akin to “for the love of” in French), which provides back-office services, strategy and human resources.
Paraffection: A Labour of Love. Since 1997, Chanel has operated the ‘Paraffection’ scheme, which sees the brand give financial investment to ten small specialist firms. Aiming to preserve the skillset that defines French fashion, Paraffection is undoubtedly a labour of love.Chanel’s annual Métiers d'Art collection showcases the skillset of the small specialised ateliers under its subsidiary, Paraffection. Discover the beauty and business behind this savoir-faire.
Every December, Chanel’s Métiers d'Art collection showcases the skillset of the small specialised ateliers under its subsidiary, Paraffection. We explore five of these ateliers and discover the story behind each one. The achievement of 19M is a statement about Chanel’s commitment to protect and propel the Métiers d’Art far into the future. The number 19 in its name is a nod to its geographical location in the city, but of greater significance is the August 19, 1883, birthday of . The Métiers d’art show, which took place on a quiet winter’s evening in Paris at the tail end of 2019, was shown to fewer than 900 people – a mixture of clients, journalists and Chanel’s.
Though Chanel established a subsidiary called Paraffection (“with affection”) to group the ateliers together, the company does not keep them all to itself — quite the contrary. Luxury brands like. Chanel's iconic tweeds and jewelry are made by small-batch craftsmen and artisans all over France. Here's how they support those artists.Paraffection S.A. is a subsidiary of Chanel, established in 1985 to preserve and promote the heritage, craft and manufacturing skills of fashion artisan workshops. The specialist workshops continue to be independent and are therefore free to supply and collaborate with other houses. With a mix of long-held affection and hard-nosed business rationale, Chanel is securing the future of savoir-faire craftsmanship by acquiring and bolstering traditional maisons, held in a subsidiary named Paraffection.
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Chanel gathered them under an umbrella company called Paraffection (meaning something akin to “for the love of” in French), which provides back-office services, strategy and human resources.Paraffection: A Labour of Love. Since 1997, Chanel has operated the ‘Paraffection’ scheme, which sees the brand give financial investment to ten small specialist firms. Aiming to preserve the skillset that defines French fashion, Paraffection is undoubtedly a labour of love.
Chanel’s annual Métiers d'Art collection showcases the skillset of the small specialised ateliers under its subsidiary, Paraffection. Discover the beauty and business behind this savoir-faire.
Every December, Chanel’s Métiers d'Art collection showcases the skillset of the small specialised ateliers under its subsidiary, Paraffection. We explore five of these ateliers and discover the story behind each one.
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The achievement of 19M is a statement about Chanel’s commitment to protect and propel the Métiers d’Art far into the future. The number 19 in its name is a nod to its geographical location in the city, but of greater significance is the August 19, 1883, birthday of . The Métiers d’art show, which took place on a quiet winter’s evening in Paris at the tail end of 2019, was shown to fewer than 900 people – a mixture of clients, journalists and Chanel’s.
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September 10, 2021, 12:01am. Six contemporary artists transformed Louis Vuitton's Capucines handbag. Piotr Stoklosa. Not everyone visits art museums and galleries. But everyone sees.
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